Neuron celebrates Helmet Safety Awareness Week 2022 for the second year running!

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Neuron celebrates Helmet Safety Awareness Week 2022 for the second year running!

Riders are reminded to wear a helmet and ride safely this Helmet Safety Awareness Week and beyond.

From today until 9 October, Neuron celebrates its second Helmet Safety Awareness Week 2022 – an annual global safety campaign dedicated to promoting the importance of helmet wearing and safe and responsible riding. 

Around the world, research has shown that e-scooter riders who do not wear helmets are more likely to suffer from serious injuries – 28% of which occur to the head or neck. A recent study by researchers in Finland found that a majority of e-scooter riders who suffer head injuries were not wearing a helmet at the time of the accident and that wearing a helmet is a significant factor offering protection from traumatic brain injuries.

This year’s campaign aims to recognise riders who #ScootSafe by wearing helmets. During the week, riders featured on our social media platforms for safe and responsible riding will receive an exclusive rider coupon applicable for their next ride. 

Safety remains as Neuron’s number one priority and through Helmet Safety Awareness Week, we hope to be able to promote consistent helmet use amongst riders and encourage safe and responsible riding. 

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Neuron launches online ScootSafe Academy to raise the bar on rider safety and education!

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Neuron launches online ScootSafe Academy to raise the bar on rider safety and education!

Riders can access fun, interactive rider education content developed in consultation with our national road safety partners to earn free credits

We are thrilled to be launching ScootSafe Academy, Neuron’s interactive, online riding school with city-specific, training content that helps to educate riders, and also deliver targeted training modules to those who have broken the rules. The platform will provide riders in all our markets access to educational videos, quizzes, and games to help improve rider behaviour, and in turn, improve e-scooter and e-bike safety.

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Riding Rules

How to Park

Safety Videos

In a first for the industry, ScootSafe Academy will go beyond traditional rider education platforms, introducing targeted education aimed at improving the behaviour of riders who have broken the rules. For example, those temporarily suspended or reported for unsafe riding or bad parking will be sent a warning and also targeted training modules specific to their violation. These include topics ranging from responsible parking, safe conduct, and a Master Quiz to refresh their knowledge on the main dos and don’ts when riding with Neuron.

Our riders can access the ScootSafe Academy through the Neuron App or via our website. By watching safety videos and attempting various quizzes on how to ride and park safely, users will receive free credits towards their future rides. The ScootSafe Game serves as a recap and tests riders on all they’ve learned – answer simple trivia questions correctly, and collect “coins” and “power ups” to improve your score!

Developed in consultation with our national road safety partners, ScootSafe Academy serves as an important digital extension of Neuron’s popular in-person #ScootSafe events, which last year trained thousands of people at 108 events worldwide. The platform will replace our in-app Safety Centre, which has helped tens of thousands of riders familiarise themselves with their local riding rules.

Continue ReadingNeuron launches online ScootSafe Academy to raise the bar on rider safety and education!

Neuron launches Impact Report and pledges to be Carbon Negative by 2025!

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Neuron launches Impact Report and pledges to be Carbon Negative by 2025!

We’re committing to a Carbon Negative status for our global operations, as we release Neuron’s first-ever impact report

Our commitment to become Carbon Negative by 2025 follows our Carbon Neutral certification last year and pledge to help reach Net Zero by 2040. This announcement coincides with the launch of our first-ever impact report titled “Meeting Micromobility’s Potential”, which highlights the positive impact of Neuron on the environment, economy and community. 

Our Carbon Negative target means Neuron will be taking ambitious measures to reduce its emissions footprint, by addressing emissions-intensive processes in the supply chain, manufacturing, operations and end of life treatment for vehicles.

In the meantime, we remain focused on replacing car journeys with more sustainable options. Our global rider surveys show that over 45% of journeys taken on Neuron’s vehicles last year directly replaced a car trip. With 3 million car journeys avoided in 2021 and an impressive 844 tonnes of carbon emissions saved. We’ve also seen huge growth for Neuron globally as we tripled our operations since September 2020, launching in 22 new cities and continuing to serve the communities we operate in. 

During the Covid-19 pandemic Neuron provided frontline workers with 5,000 free monthly passes and a socially discanced way to travel. Trips on a Neuron device also helped connect riders to local retailers, with six out of 10 rides resulting in a purchase. To further support local economies recovering from the pandemic, Neuron was able to create  1,400 employment opportunities worldwide.

Neuron also made a significant investment into safety and innovation, from designing and manufacturing our own e-scooters to our work with safety partners and education programmes. Over the last year Neuron deployed over 325 Safety Ambassadors on the streets to educate riders, delivering 108 safety events, where thousands of face-to-face briefings were conducted as part of the company’s ScootSafe campaigns.

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Continue ReadingNeuron launches Impact Report and pledges to be Carbon Negative by 2025!

Neuron celebrates Global Road Safety Week to promote safer streets for all!

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Neuron celebrates Global Road Safety Week to promote safer streets for all!

Our campaign will highlight how riding and parking responsibly can help improve safety outcomes for different members of our communities

We are marking this year’s Global Road Safety Week by teaming up with Blind Citizens Australia (BCA), the Royal National Institute of Blind People (RNIB), Thomas Pocklington Trust, Councils, our national safety partners and the local police force to promote safer streets for all from 14-22 May 2022. 

The campaign will explore community perspectives around e-scooter use and highlights how responsible use of e-scooters, including good parking, not riding on pavements and maintaining a safe distance from other road users can improve safety outcomes and reassure the entire community. This is especially so for the visually-impaired, those with guide dogs, wheelchair users and the elderly.

#ScootSafe events will be held in every Neuron city during the campaign and participants who take part in a short briefing will earn credits for future rides. To further encourage responsible parking, incentives will be increased during the week when e-scooter trips are ended in a Preferred Parking Zone. 

Since launching incentivised Safe Rider Quizzes tailored for every city last Road Safety Week, Neuron’s in-app Safety Center has helped over tens of thousands of our riders familiarise themselves with their local riding rules.

Part of this includes a series of light-hearted videos, albeit with serious messages. The videos will be promoted via a paid social media campaign to encourage viewers to be mindful of their surroundings and considerate of different groups of pedestrians. By watching these videos, participants can take part in Neuron’s social media competition on Instagram and stand a chance to win up to a month of unlimited free rides!

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Neuron launches safety-first e-bikes in Christchurch!

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Neuron launches safety-first e-bikes in Christchurch!

Neuron will begin rolling out 150 e-bikes across Christchurch, offering greater access to safe and sustainable transport options

Neuron e-bikes will launch on the streets of Christchurch from Friday 25 February. The arrival is set to complement our existing e-scooter programme, offering riders a multi-modal choice of transport based on their preference and length of trip. 

The introduction of Neuron’s EB-1 e-bike to the city gives locals and tourists greater access to sustainable transport options, reducing the reliance on cars for short journeys. Riders taking a longer trips may opt for our pedal-assisted e-bikes over our e-scooters, with the option to travel along dedicated bike lanes and low speed roads. 

Neuron e-bikes are GPS-connected and geofenced to control where they can be ridden and parked, as well as how fast they can travel. Riders will benefit from the same cutting-edge safety features brought over from our e-scooter technology, including the world’s first app-controlled helmet-lock that secures to the e-bike in between trips; topple detection; 111 emergency button; voice guidance to educate and warn riders on how to ride safely; and ‘Follow my Ride’ function. There are a large number of convenient incentivised parking stations across the operating area for both e-bikes and e-scooters. 

Riders will be able to book and use the e-bikes through Neuron’s user-friendly app, which can be downloaded from the App Store or Google Play and set up in a matter of minutes. Single trips will cost $1 to unlock the e-bike and 45 cents per minute thereafter. More frequent users have the option to purchase Neuron Passes, a subscription service valid for both e-bikes and e-scooters. They are available in daily, three-day), weekly or monthly  options. The packages will allow users to ride as many times as they want for up to 90 minutes per day for a fixed affordable price. This will result in no additional unlocking fees and savings of up to 96%.

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