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Neuron’s team of ‘Safety Santas’ and Safety Ambassadors are back this December for our third-annual Festive ScootSafe campaign in partnership with our national road safety partners. Throughout December they will be on hand to remind riders of the safe riding rules in the lead up to the Christmas holidays and New Years Eve.

Neuron’s team of ‘Safety Santas’ and Safety Ambassadors will be at ScootSafe events in cities across Australia as well as Newcastle in the UK. Throughout the month they will also be at busy e-scooter hotspots across the city advising on safety. The campaign will include in-person safety briefings, an education campaign on social media, in-app messaging as well as our online riding school ScootSafe Academy for incentivised city-specific training materials.

In Melbourne, we will be donating $2 to leading homelessness organisation, Launch Housing, for every briefing taken as well as offer free rides to their caseworkers and staff to support them in their outreach efforts. Riders can also take part in a #NeuronXmasChallenge by simply finding and taking a ride on one of 10 special Christmas-themed Neuron e-scooters for a chance to win free Neuron passes.

Our annual Festive ScootSafe campaign is part of a robust roster of rider education efforts including Helmet Safety Awareness Week in September as well as in partnership with leading sight loss charities for UN Road Safety Week in May.