Neuron scoots onto TV screens to promote e-scooter safety in the UK!

The UK’s first-ever TV advert focusing on rider safety will air across Newcastle, Slough and Sunderland

Starting 6 September, our advert will air on Sky channels in the UK cities we operate in – Newcastle, Sunderland and Slough. With a focus on how riders can #ScootSafe, it will also highlight important riding rules, such as not to drink and ride, and where our e-scooters can be ridden on UK roads. 

The TV advert complements a range of other safety-related activities that we have been promoting in recent months. This includes regular #ScootSafe events in Newcastle, Sunderland and Slough, as well as, our Summer of Safe Riding Campaign. Most recently, we’ve also partnered with Newcastle Falcons players Callum Chick and Adam Radwan to share their top tips on safe riding.

Our e-scooters are purpose designed for safety, and have a range of world-first safety features including an app-controlled Helmet Lock, which secures a safety helmet to the e-scooter and a 999 emergency button which can tell if someone has had a fall, then help them call the emergency services. 

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